The upcoming Super Bowl LVIII Halftime Show is set to be a truly unforgettable experience for fans all around the world. Taking place at Allegiant Stadium in Las Vegas, Nevada, on Sunday, Feb. 11, 2024, and airing on CBS, the highly anticipated show will feature none other than the legendary Usher.
As he prepares to check off a Super Bowl performance from his bucket list, Usher shared his excitement, saying, “It’s an honor of a lifetime, and I can’t wait to bring the world a show unlike anything they’ve seen from me before.”
Recognized as an icon whose music has left an indelible mark on the cultural landscape, Usher’s selection as the headliner for this year’s Apple Music Super Bowl Halftime Show has thrilled fans and industry insiders alike.
Seth Dudowsky, NFL head of music, expressed the organization’s enthusiasm, stating, “We couldn’t be more excited to have him headline this year’s show, and we look forward to working with Usher, Roc Nation, and Apple Music to bring fans another Halftime Show for the history books.”
Usher’s longtime collaborator and Roc Nation founder, Jay-Z, also shared his excitement, emphasizing the artist’s remarkable journey to one of the grandest stages in the world.
Apple Music, known for its commitment to providing the best music listening experience, is proud to bring the iconic Super Bowl Halftime Show to fans all over the world.
Oliver Schusser, Apple’s vice president of Apple Music, Apple TV+, Sports, and Beats, explained the company’s dedication to this legendary event, stating, “The Apple Music Super Bowl Halftime Show is one of the most highly anticipated music events of the year.
We’re excited to bring this legendary show to fans in Spatial Audio, along with exclusive videos, interviews, playlists, and more across Apple Music.”
With a multiyear partnership between Apple Music, the NFL, and Roc Nation, this year’s Halftime Show aims to surpass expectations. Usher’s exceptional talent and showmanship make him the perfect choice to grace the stage.
Having sold over 80 million records worldwide and earning numerous awards, Usher’s influence on music and culture is unparalleled. However, his achievements go beyond the realm of entertainment.
In addition to his achievements in the music industry, Usher has shown unwavering dedication to philanthropy and uplifting others. Through his New Look Foundation, he has provided opportunities for young people in underserved communities since 1999, allowing them to flourish and achieve their dreams against all odds.
Usher’s passion for making a positive impact extends beyond his personal endeavors, as he has also supported initiatives like Global Citizen since 2015, raising awareness for causes such as poverty eradication, environmental protection, and equity.
As the Super Bowl LVIII Halftime Show approaches, the excitement continues to build among fans and industry professionals alike. Produced by DPS with Roc Nation and Jesse Collins serving as executive producers, and with Hamish Hamilton as the director, this year’s show promises to be historic.
With unprecedented behind-the-scenes access and the expertise of Roc Nation as strategic entertainment advisors, viewers can expect a performance that will transcend boundaries and captivate audiences worldwide.
The previous Super Bowl Halftime Shows have set a high bar for excellence, and this year’s show is expected to continue that tradition. In 2022, the Halftime Show starring Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige, and Kendrick Lamar garnered critical acclaim and received three Creative Arts Emmy awards.
Earlier this year, Rihanna’s performance became the most-watched halftime performance of all time and received five Creative Arts Emmy nominations. As anticipation for the Super Bowl LVIII Halftime Show grows, all eyes will be on Usher as he takes the stage to deliver a performance that will surely be remembered.