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“Are You Better Off Now?” Trump Returns To Twitter (X)

Trump
President Donald Trump speaks at the Conservative Political Action Conference (CPAC22) in Orlando, Florida on Saturday, February 26, 2022. Photo by Joe Marino/UPI

Esteemed President Donald Trump made a strong return on X platform last Monday with an array of powerful posts – an event that was welcomed by many with open arms. The introduction of the day was a highly riveting election video depicting the proud moments from his successful 2016 campaign and commendable presidential stint. No sooner had these fascinating images started generating buzz among the viewers than he impressed them further with another thought-provoking post.

His next move on X was direct, hard-hitting, and impossible to ignore: a declaration that asked the public a simple, yet impactful question – ‘Are you better off now than when I was in office?’ He followed it up with a potent reminder of the current status of the United States – economically shattered, borders diluted, and in a state of ongoing decline. But his message was not one of negativity or defeat – far from it. It was a call to arms, an invocation to realign with the dream that was once America.

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Trump called upon the citizens to ‘Make the American Dream AFFORDABLE again’, to ‘Make America SAFE again’, and to ‘Make America GREAT Again’, resonating with the many who feel the same burning desire to restore the country to its previous glory. Only a mere four minutes later, the Republican torchbearer brought up an important moment for his cyber presence – his upcoming interview with none other than influential figure and X platform owner, Elon Musk.

He heralded the live stream of the interview on the social media platform, scheduled at 8:00 p.m. on that Monday—a prospect many had been excitedly awaiting. Barely ten minutes post announcing the interview, Trump cleverly utilised X to guide the viewers to his personalized campaign website. Above another stirring video consisting of his captivating speech excerpts, a link to his website was strategically placed.

The content of the video was a rallying call to his loyal followers. It encapsulated his ultimate battle cry: ‘Stand by my side as we dismantle the deep state, purge the war enthusiasts from our administration, repel the global manipulators, and exterminate communists, Marxists, and fascists.’ His words resonated with many across the nation who felt a similar disdain for the political landscape.

His messages in the video continued, reflecting his unwavering determination to ‘dislodge the self-serving political class that despises our country, overrun the false narrative-spreading media, and reclaim our beloved America from these malefactors forever.’ His strong words attested his steadfast commitment to effect the overhaul he believes America is in desperate need of.

As the day progressed, Trump published another video that cast a spotlight on the alleged extreme policies and contentious immigration record of the Democratic contestant, VP Kamala Harris. This was a change of strategy that did not go unnoticed by keen observers. His posts on X platform on this consequential Monday evidently marked a pivotal turn in his social media tactics.

Prior to this, the last communication from Trump on X was noted to be on August 24, 2023—a singular share of his own mugshot. Following the unfortunate Capitol episode back on January 6, 2021, when Trump was still in office, his Twitter account had been suspended. But far from dampening his spirits, our resilient ex-president emerged with his own social media vehicle – Truth Social – and has been using it to engage with his followers on a near-daily basis ever since.

The noteworthy interview between Trump and Musk had been set to occur in less than a month after Musk’s fulsome endorsement of Trump. This timeline added an extra dimension of intrigue and interest within the electorate, especially his conservative voter group. It seemed poised to add another layer of depth to Trump’s campaign, further solidifying his public image.

In the recent past, Trump’s running mate, Senator JD Vance (R-OH), has also been busily amplifying the campaign’s message. Vance’s recent appearances on the Sunday shows, coupled with Trump’s hour-long press address the previous Thursday, have set the campaign’s visibility and momentum on an upward trajectory. This media surge has only intensified the still-prominent support of their conservative base.

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