President-elect Donald Trump has selected two of his most trusted campaign figures for top positions in his new administration. Steven Cheung has been appointed as the White House Communications Director, while Sergio Gor will lead the Presidential Personnel Office. Both men have been instrumental in Trump’s team since his initial run in 2016.
Steven Cheung’s Role in Communications
Cheung, who played a significant role in shaping the narrative during Trump’s recent campaign, is known for his aggressive communication style and effective messaging. His background includes work in Republican politics and a stint with the Ultimate Fighting Championship (UFC) before becoming a key part of Trump’s media strategy in 2016. As Communications Director, Cheung will be responsible for managing the White House’s messaging and public relations efforts, a critical role in advancing Trump’s agenda and countering media narratives.
Sergio Gor to Head Presidential Personnel Office
Sergio Gor, another loyal member of Trump’s inner circle, has been named the Director of the Presidential Personnel Office. Gor co-founded Winning Team Publishing with Donald Trump Jr., which published several books by Trump and his allies, bolstering the campaign’s message. In addition, he led the super PAC Right for America, a significant player in rallying support during the election. In his new role, Gor will oversee the process of appointing key officials and staff across the administration, ensuring that the team remains aligned with Trump’s priorities and vision.
Trump’s Confidence in Key Appointments
Trump expressed his strong support for both appointees, emphasizing their loyalty and experience as essential assets for his administration. The selection of Cheung and Gor reflects Trump’s preference for trusted, longtime allies to fill vital positions, signaling his intent to surround himself with individuals who share his vision and can effectively implement his policies. As the administration begins to take shape, these appointments are seen as a strategic move to ensure a unified and cohesive White House team.